Skip to main content

Why Ireland for media investment

  • From animation to adtech, content and creativity, platforms and publishers, Ireland is a fertile ground for media, digital, gaming and more

  • Calling the disruptors: tap into a hive of doers, thinkers, storytellers, makers, creators and innovators

Source the skills you need to make your investment in Ireland a success

Connect with us

Source the skills you need to make your investment in Ireland a success

Connect with us
Business Team Goal

Rich diverse ecosystem

Ireland is home to a broad range of digital consumer and business companies, from social media giants, cutting-edge software houses and games developers, to online retailers, AV production studios and entertainment companies.

  • 1st for national culture open to new ideas (IMD)
  • 18% of IDA Ireland clients work in the media/business/digital sector
Messages People User Heart

Incentives and support

Avail of a wide range of supports for inward investment in digital and online content, such as the new Digital Games Tax Credit or Section 481 that incentivises film and TV, animation and creative documentary production in Ireland.

  • Globally significant tax reliefs of 32% on eligible projects
  • Financial incentives and industry supports for innovation and R&D
Human Resources Team Settings

Digital flourishes here

With its track record in attracting operations of leading technology multinationals, Ireland is the ideal location for the new wave of digital disruptors creating world-class content and customer experiences.

  • 9 of the top 10 US technology and software companies are in Ireland
  • Industry-focused research centres offer talent and collaboration opportunities
Business Deal Handshake

Talent lives here

Ireland can rightly claim to be the most dynamic economy in the EU. We have its youngest population (33% aged 25 or less) and one of its most diverse – not to mention the most flexible and adaptable.

  • First in the world for labour productivity (OECD)
  • Superior attainment rate for third level education vs EU (55.4% vs 39.4%)
Team Idea

Talent thrives here

Tap into high-quality talent right across Ireland. The high quality of life, together with a thriving digital and media sector, makes us a magnet for talent beyond our shores. And as an EU member, we avail of unrestricted access to a labour force of 250 million people.

  • Ireland ranks 1st globally for attracting and retaining talent
  • Flexible work permit regulations for non-EU citizens

Ultimately, what you want is a geography where you can build an office that has broad market coverage. For a company going into Europe, Ireland has the lowest cost to set up a business, with a broad pool of talent from across the EU

See similar companies in Ireland

Rent the Runway
Black Shamrock
Storyful
Shutterstock
BrownBag
LonelyPlanet
LinkedIn
Airbnb
Oculus
Lighthouse Studios
Meta
Yahoo!
ebay
Boulder Media
Bloomberg
Reddit
Agora
Google

Success Stories: Hear from leaders calling Ireland home

A proven path

See all Success Stories
Boulder Media
Salesforce
HPE
Qualtrics
World Nomads
State Street
Boulder Media is one of the largest animation studios Ireland

Boulder Media is one of the largest animation studios Ireland

Remaining successful in the thriving global animation industry is largely down to attracting and retaining high quality talent, making the studio the best place to produce a project. Partnering this talent with high quality projects allows Boulder Media to create the best content, entertaining audiences all over the world on a daily basis.

2,500+ people now work at Salesforce in Ireland 

2,500+ people now work at Salesforce in Ireland 

We have tonnes of amazing customers, we continue to innovate so Salesforce is going to be in Ireland for a very long time.

50+ years for HPE in Ireland

50+ years for HPE in Ireland

Ireland has an incredible technology-focused economy and a highly skilled workforce, and our investment in the country will further develop the country as a critical market for HPE’s global business, as well as benefitting our customers, partners, team members and the citizens of Ireland.

Qualtrics Chooses Ireland for its Skills Base

Qualtrics Chooses Ireland for its Skills Base

Ultimately, what you want is a geography where you can build an office that has broad market coverage. For a company going into Europe, Ireland has the lowest cost to set up a business, with a broad pool of talent from across the EU

Since reopening after Covid, team in Ireland has doubled in one year from 18 to 37

Since reopening after Covid, team in Ireland has doubled in one year from 18 to 37

Cork is renowned for its dynamic blend of innovation, skilled talent pool, and accessibility, so it really ticked all the boxes in terms of our ambitions. The city benefits from a robust infrastructure and connectivity. Its strategic proximity to other European markets facilitates efficient engagement with partners and customers, amplifying the potential for growth.

Continued expansion at four Irish sites over 20+ years

Continued expansion at four Irish sites over 20+ years

Ireland’s tech ecosystem and financial services credentials alongside Kilkenny’s central location and access to talent from third level institutions in Dublin, Carlow, Waterford and beyond were all compelling factors in our location decision

Find your European home

Find your European home